Not all hotel rooms in London will leave you feeling as wonderful as the W London’s. Incorporating the studio living feel to your room by integrating the bathroom and bedroom, whilst still keeping privacy, practicality and comfort.

Relax and Enjoy
Perfect for a work hard/play hard lifestyle, each room effortlessly integrates the bedroom and bathroom. Sleep easy in the king-size signature W bed that includes a pillow-top mattress and goose down duvet, strike a pose in front of wall-to-wall mirrors and pamper with Bliss Spa® bath products.
On the doorstep of London’s buzzing Soho, this room comes with – rainforest shower, super-soft goose down duvet, limitless Wi-Fi, and flat screen TV with on-demand movies. Take total control at the swipe of a screen and amplify your every mood. Change up the lighting, order a bite to eat or chill to your personal playlist. It doesn’t get much more wonderful than this.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Spectacular for their edgy design with floor-to-ceiling windows. Each Spectacular Room mixes a studio vibe combining the bathroom and bedroom without losing out on privacy. Made for limitless chill time, the super comfy king-size W bed takes the starring role. Dressed in snug goose down duvet and dream-ready pillows to ensure you are well rested throughout your stay.
Owning the hotel’s instinct for playfulness, you have the perfect opportunity to mix work with relaxation. The bathroom is cleverly modelled to mix up the status quo and keep it fun, with luxe rainforest shower and Bliss® Spa products that spark extra ‘you’ time.
Game-changing technology means you can own the moment with mood lighting, movie choices, room service and so much more, a mere swipe away. Added extras include handy work desk allowing you to take care of business, unlimited Wi-Fi, and flat screen TV. These rooms are spectacular in both name and style.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Styling it out on the higher floors, each Fabulous Room combines original design with bright, bold living. Owning the dual lifestyle, bedroom and bathroom co-habit without compromising on personal space. You will experience the height of luxury with our many glamorous features, like tub seating, designer lighting, flat screen TV and signature W Bed, equipped with a pillow-top mattress and goose down comforter plus pillows to ensure a good night’s sleep.
The bathroom mixes clean lines with mirrored walls and super luxe rainforest shower. This is where relaxation and pampering play out, gliding seamlessly into a work area for those in need of space to dip into all-things business related.
When it comes to playtime, grab the iPad and take control. Find your beat, hit the W MixBar and light the mood. For anything extra summon Whatever/Whenever® service at the swipe of a screen.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

With a twin-thing going on, our Spectacular Rooms mix edgy design, concept living and limitless chill time. Extra comfy beds styled with dream-soft duvet and sleep-easy pillows means downtime just got serious. These rooms come with full-on, tech-savvy control at the swipe of an iPad. This game-changing technology means you and your roomie get to choose the mood, from lighting and playlists to room service and must-see movies.
A contradiction between open-plan and privacy, the bathroom is stripped back, but not stripped bare. Rainforest shower and Bliss® Spa products keep things fresh, while wall-to-wall mirrors and handy work space give the perfect opportunity to mix work with relaxation. Along with added extras including easy sofa, unlimited Wi-Fi and flat screen TV these rooms add spectacular to any stay.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Wraparound floor-to-ceiling views over nearby Soho and Chinatown
Full of light and with amazing views over Wardour Street and Chinatown, each of the Cool Corner Suites come with separate bathroom and a host of luxurious features that make this city pad a scene stealer.
Designed with the W edge, each room comes with sleek furniture, including comfortable work area with a desk and chair which is perfect for catching up on all things business. The signature W king-size bed is dressed in super soft duvet and fluffy pillows taking relaxation to another level.
Glam up or wind down in the stunning bathroom, complete with cheeky peek-a-boo shower, lush bathrobes and Bliss® Spa amenities. Creature comforts come in the form of a flat screen TV, Whatever/Whenever® service and curated mood-changing moments through the swipe of a screen. It’s where you get full control of your experience, from lighting to movie choices.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Live the suite life in London’s West End, where space and location collide in larger-than-life fashion. This stunning suite boasts limitless opportunities for relaxation, business and entertainment with luxurious amenities and room features. With all the luxurious W features such as signature W bed and flat screen TV, each Studio Suite totally owns its open plan vibe. It’s an effortless meeting of minds as the oversized work desk mingles with stunning red sofa, city views and playful design.
Soak up relaxation in the plush bathroom - the perfect antidote to the fast-paced city scene. Well stocked with Bliss® Spa amenities, fluffy bathrobes and slippers and a peek-a-boo rainforest shower.
When it comes to entertainment hang out in the spacious living room, it’s all about taking control. Unique iPad technology means that personal touches can be set at the swipe of a finger. Change mood lighting, fire up a playlist, order room service or watch your favourite movie.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Each Marvellous Suite maximizes on its central London vantage point through curved floor-to-ceiling windows. A new spin on Theatreland, here is where voyeurism plays out from the comfort of W London’s inimitable design.
Whatever your vibe, amplify the feeling through state-of-the-art technology. At the swipe of an iPad, change up the lighting, order in food, catch up with what’s on the box and set the soundtrack to your mood.
Big on space, these city-center crash pads are all about living large with versatile spacious living-and-work areas to cater for all your needs. Our Marvellous Suite boasts an array of relaxation delights such as a red velvet sofa creating a bold statement, crisp white sheets styling the signature W Bed and comfiest pillows designed by the city’s ultimate fashion disrupter, Jack Irving. Strut through mirrored doors into the separate bathroom, where a walk-in rainforest shower offers some serious drench time and the luxuriously deep bathtub poses with a view of the bustling city below. Glam up at the bar-style dressing area with magnifying make-up mirror or pamper with the generous supply of luxurious Bliss® Spa products, fluffy slippers and robes

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Where staying in is the new going out, W London’s Screening Suite is a full-on entertainment experience. Bringing cinema to the bedside, a three-metre-wide screen with Dolby surround sound is perfectly positioned in front of the king-size signature W bed, where a bounty of fluffy pillows keeps things comfy.
Hot on the technology front, the mood is entirely yours to shape – from lighting, to music and beyond, it’s all there at the swipe of a finger.
Take a break from the box-set marathon in the suite’s huge bathroom with its spa-esque quality including a shower steam room. Take it up a notch with in-room spa treatments* and totally own that movie star moment.

* Not included in room rate

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Where staying in is the new going out, W London’s Supreme Screening Suite is a full-on entertainment experience. Bringing cinema to the bedside, a three-metre-wide screen with Dolby surround sound is perfectly positioned in front of the king-size signature W bed, where a bounty of fluffy pillows keeps things comfy.
Hot on the technology front, the mood is entirely yours to shape – from lighting, to music and beyond, it’s all there at the swipe of a finger.
Take a break from the box-set marathon in the suite’s huge bathroom with its spa-esque quality. This is where the bathtub takes center stage, closely followed by generous rainforest shower and private steam room. Take it up a notch with in-room spa treatments* and totally own that movie star moment.

* Not included in room rate

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Limited edition and owning London’s movie, music and fashion scenes, the Extreme Wow Suite is something special. It’s a penthouse with a big, bold personality. Full-on views of Leicester Square firmly hint at something exceptional, starting with the mega-sized W bed, quilted and leather walls and Bond-esque egg chair.
One of few suites in London to have an in-room Jacuzzi, the bathroom is a game-changer. Gorgeously shiny and totally glam it’s just right for getting party-ready. The four-person dual-head rainforest shower screams extravagance, while Bliss® Spa products add luxury to the mix.
Beyond the rest and recoup areas comes playtime. Rock in the My Space hanging bubble chair or stretch out on the curvy, never-ending chesterfield sofa as touch-screen AV controls spark up the latest movies. Fashion your own beat at the DJ station with its selection of vinyl and Bose surround sound that amplifies the moment.
Tech savvy and fully up-to-the-minute, finger swipe control of all-things mood enhancing comes as standard, from personalized light colour and climate control, to in-room dining, playlists and the latest box sets. Extreme it is, wow most definitely.

* Please note that night gatherings in the room are not allowed after 9.30pm.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Fabulous in name and design, each room lives on the higher floors, bold and bright they come with supremely comfy signature W twin beds and space to play. Glam accessories include stylish seating, flat screen TV and tech-heavy self-control. Get to reign over your domain at the swipe of a finger. Personalized iPad technology gives complete charge of mood lighting, playlists, Whatever/Whenever® service, movie lists and more. It really is fabulous.
Extra clever is the way the bedroom morphs into handy work space and onto bathroom. Rack up the glamour in front of wall-to-wall mirrors and get fresh under the luxe rainforest shower, where Bliss® Spa products and ridiculously fluffy bathrobes are standard.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Located on the higher floors and views over the West end + Skyline, this is the ultimate pad to live it up with a jaw dropper of space.
Your suite comes with all the luxuries needed for optimum relaxation, including the finest quality of bed sheets spread over a king size bed for an incomparable night’s sleep. Open-plan and open-minded, stay fresh in the gorgeous bathroom, where lashings of Bliss® Spa products await.
Our Supreme WOW suite is designed with attention to detail to ensure you have everything you need for your visit with us including a spacious living area.
When it comes to technology, it’s all about you. Amplify the mood at the swipe of a finger, change up the lighting, switch the soundtrack, order in food and watch great movies – basically get whatever you want, whenever you want it.

* Please note that night gatherings in the room are not allowed after 9.30pm.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Luxury Suites in Soho, London
Live it up in the WOW Suite a head-turning, jaw-dropper of a space, that’s not afraid to show off.
Kick back in the living space, where bold concepts meets curated artworks. This is where a giant corner sofa invites some serious chill time, whether flicking through fashion and design coffee table books or making the most of the state-of-the-art entertainment system, this playful pad is serious about style.
Your suite comes with all the luxuries needed for optimum relaxation, including the finest quality of bed sheets spread over a king size bed for an incomparable night’s sleep. Open-plan and open-minded, stay fresh in the gorgeous bathroom, where lashings of Bliss® Spa products are the perfect match for the extra-large steam tub and separate double rainforest shower.
Our WOW suite is designed with attention to detail to ensure you have everything you need for your visit with us. The suite boasts a spacious living area complete with a large, versatile vanity desk.
When it comes to technology, it’s all about you. Amplify the mood at the swipe of a finger, change up the lighting, switch the soundtrack, order in food and watch great movies – basically get whatever you want, whenever you want it.

* Please note that night gatherings in the room are not allowed after 9.30pm.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Not all hotel rooms in London will leave you feeling as wonderful as the W London’s. Incorporating the studio living feel to your room by integrating the bathroom and bedroom, whilst still keeping privacy, practicality and comfort.

Relax and Enjoy
Perfect for a work hard/play hard lifestyle, each room effortlessly integrates the bedroom and bathroom. Sleep easy in the king-size signature W bed that includes a pillow-top mattress and goose down duvet, strike a pose in front of wall-to-wall mirrors and pamper with Bliss Spa® bath products.
On the doorstep of London’s buzzing Soho, this room comes with – rainforest shower, super-soft goose down duvet, limitless Wi-Fi, and flat screen TV with on-demand movies. Take total control at the swipe of a screen and amplify your every mood. Change up the lighting, order a bite to eat or chill to your personal playlist. It doesn’t get much more wonderful than this.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.

Relax and Enjoy
Twin bedded and proud, this is where studio living and super stylish design go hand-in-hand with next-level technology. These Wonderful Rooms mix two single, extra-comfortable beds with the whole work hard/play hard lifestyle, as each room skims seamlessly between bedroom and bathroom. There’s space to pose and pout with wall-to-wall mirrors and pamper with Bliss Spa® bath products.
Loaded with today’s new technology, this is where you get to take control and stay connected at a finger swipe. Style your mood lighting, chill to your own beat and get whatever, whenever, including the latest box sets and must-see movies or a bite to eat. Room features a rainforest shower, super-soft goose down duvets, handy work desk, limitless Wi-Fi, and flat screen TV.

Unmistakably and totally wonderful.

Stunning location in Soho, London
Our hotel is wonderfully situated in the heart of London’s vibrant Soho area with amazing sites nearby, such as theatre land, Regent Street and Leicester Square, so you'll never get bored! However, if the London weather changes we have plenty to do within the hotel such as an electric cocktails and music happenings at the Perception Bar or complimentary access to the FIT gym for the duration of your stay; accessible 24/7.